Third wave • Coffee brand
Building India’s Premier home-grown Coffee QSR
.webp)
What we did
01/
UX
Design
02/
UI
Design
03/
App
Development
04/
Web
Development
Project Snapshot.
Project Details
India
Target Country
App
Platform
Coffee QSR
Industry
2021
YEAR of DEPLOYment
About Third Wave
About Third Wave
Established in 2016, Third Wave Coffee Roasters proudly offers high-quality, locally sourced coffee that is produced sustainably and ethically. Customers can also purchase carefully selected coffee beans and convenient coffee bags. Third Wave also imparts comprehensive coffee wisdom for those eager to explore the world of coffee.
Objectives
.svg)
Business Goals.
Innovative Strategies.
Key Solutions
.svg)
Interactive Gamification elements to boost customer engagement
Improved customer engagement
Provides rich customer insights - behaviour, preferences, and loyalty
Retains existing coffee lovers
Other examples for this feature
Complete Visibility of Coffee Finance for Smart Spend
Easy identification of cost saving opportunities
Build customer trust and confidence
Enables informed coffee purchase
Other examples for this feature
$35
million
.png)
Funding raised to serve locally grown coffee in India
Innovative Strategies.
Referral programs and triple-tiered loyalty systems to enhance brand stickiness
Brand Loyalty Enhancement
Goal-Oriented Behavior Change
Increased Customer Engagement
.svg)
.svg)
.svg)
.svg)
Integration of Wavecoins to build loyal customer base
Customer retention
Encouraged repeated visits
Contributed to incremental sales
Innovative Strategies.
Added a coffee quiz to find your coffee match
Personalized product recommendations
Customer engagement and decoding customer tastes and preferences
Data-driven insights to update the menu
Opportunities to set marketing goals
.svg)
.svg)
Created an efficient feedback loop to improve operations, amplify customer service and drive loyalty
Operational Improvement
Enhanced Customer Service
Transforming customers into co-creators
Innovative Strategies.
Dine-in solution that beats the queue
Enabled enhanced control over the coffee ordering process
Cost and Efficiency Optimization
Streamlined and time-saving operations
New Universe Awaits
Designed powerful referral programs to boost DAUs and MAUs
Enabled user growth and retention by incentivizing current users
Set a ripple effect of networking
Easy to track referral invites and incentive earned
.svg)
Designing powerful referral and activity programs to boost DAUs and MAUs
Simplify language and structure
Introduce gamification elements
Incorporate interactive elements like quizzes, puzzles
.svg){kind=avatar}
.svg)
.svg){kind=avatar}
.svg){kind=avatar}
Blogs
.svg)
Personalized in store experiences through customer data
Drives sales
Encouraged word-of-mouth marketing
Streamlined ordering process, saves time and enhances convenience
.svg)
.svg)
.svg)
.svg)
Up next
Grizzly Force
